April 2013

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Polo Ralph Lauren Resort 2013 Campaign

Polo Ralph Lauren Resort 2013 Campaign In typical sorbet and pastel colours for summer, Polo Ralph Lauren Resort 2013 Campaign, comes in first. The American brand offers colourful prints, bright colours, graphic stripes, vibrant hues, and sorbet hues, without forgetting the label’s signature preppy  style looks that includes comfortable shirts, pants, v-neck sweaters, vests and shorts. The Campaign sees the models lounging poolside on sun loungers to taking the preppy look on a scooter. Aptly named ‘Resort Appeal’ the campaign was photographed by Arnaldo Anaya-Lucca,  and Styled by Benjamin Eskridge,... Read More

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Seasonal Stripes

Stripes for SS 13 Streaking Stripes for SS13 came from many places from the designers. The full-on striped suits at Tommy Hilfiger were a bit bold, but subtler striations could be found on traditional ties at Parke & Ronen and button-up shirts at Dolce & Gabbana who also  featured bright and multi-coloured striped pieces which were simply paired with plain pieces. This prevents the print from becoming too overwhelming and keeps the look cool and casual. If you go the multi-coloured stripe option it’s a safe bet to make the... Read More

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Hugo Boss Green SS 2013 Campaign

Hugo Boss  Green SS 2013 Campaign The Hugo Boss Green label was originally designed with golf in mind. Boss Green sometimes known as Boss Sport, is a popular sub-brand, with boss green items specifically designed for a sporty look. Professional golfer German Martin Kaymer  fronts this Spring/summer 13 ‘Spring Green’ Hugo boss Campaign. Wearing the brand’s garments, which are perfect for hitting the green, the 28-year-old Kaymer is kitted with apparel from their golf and sportswear line from the Hugo Boss line styled by David Vandewal for the season’s outing.... Read More

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Think Pink in 2013

Think Pink in 2013 Fashion plays an ultimate role, and characteristics of pink associated with men have changed and become an attribute of male gender’s sensitive side. Men have always been recognised for masculinity, strength and power. As far as colours are concerned, they also have great affect on humans as colour themselves have their own effects. Pinkfashion for men has become extremely popular over recent years. Not too long ago, wearing the shade was met with heavy criticism and negativity. Now when we look back on those times, what... Read More

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Stone Island SS 2013

Stone Island SS 2013 Stone Island SS 2013 collection delves into it’s archives and comes up with  technical zip-ups, button-up shirts, anoraks, and plenty of pants and accessories to match, all driven by the brand’s desire to encourage fluid movement and provide functional apparel. Some of the materials used throughout the release are nylon monofilament, highly reflective or thermo-sensitive fabrics, which change colour with the variation of temperature. Non-woven materials, Kevlar and polyester felt, rhomboidal nets in polyester and more. Going  between a light military motif and a spectrum of unexpected spring... Read More

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Diesel name Nicola Formichetti artistic director

Diesel name Nicola Formichetti artistic director Nicola Formichetti is moving to Diesel has been confirmed.  The superstylist is set to join the Italian company as Diesel’s first artistic director in a bid to transform the brand for a new generation. Renzo Rosso founded Diesel 35 years ago so is understandably delighted with acquisition. Rosso first met Formichetti when the then-Mugler creative director had transformed a pop-up shop in New York to look like the inside of a bombed-out disco. ‘The presentation and every single item in the store were just... Read More

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Quintessentially Preppy

Quintessentially Preppy  The quintessential preppy look: The word “preppy” is typically uttered in the same breath as words like country club, golf, and Ivy League. Yet the truth is that no one need be associated with any of these things in order to pull off preppy style like a pro. Or prepster, really a chimera of two existing groups, the prepster is someone most likely raised in the suburbs and very preppy, and due to scene exposure adopts certain hipster trends whilst retaining the preppy spirit. Specific examples are skinny... Read More

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Vivienne Westwood AW13/14 – “The Revolution”

Vivienne Westwood AW13/14  – “The Revolution”  This AW 13  Campaign from Vivienne Westwood shows perfectly directional pieces with fused belted trenches, fur trimmed leather, and varied versions of checked plaid. But then Vivienne Westwood is not exactly known for being conventional. Her Milan fashion week  show was simultaneously a showcase of her  AW2013 collection, and a vehicle for her socio-political agenda: save the rainforests, stop global warming, vive le revolution.  The iconic fashion designer is never afraid to incorporate political matters into her art. Recently many eyes were drawn to... Read More